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Sanchita Ajjampur

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Designer Sanchita Ajjampur loves to play with the boundaries of gender, a sensibility that reflected strongly at her recent show at the Amazon India Fashion Week in New Delhi. She combines feminine nuances with courageous undertones, added with a smattering of athleisure. Sanchita, who has also been conferred with the honour of the Knight of the Order of the Star of Italy by the country's President Sergio Mattarella, shares more about her creative process, inspiration, and journey in fashion. 

What inspires your thought, your vision and your creativity?
As a designer, you draw inspiration from virtually any source but travel and exposure to different cultures certainly broaden your horizon. My nomadic childhood in Europe fuelled my fervour for art, architecture and design and to date, this still plays a pivotal role in my work.  

You have collaborated with Lanvin, Swarosvski and YSL in the past—what excites you about collaboration?
Having worked with Alber Elbaz at Lanvin (who sadly just exited the company) and Consuelo Castiglioni at Marni amongst others, for the last 10 years, has been an incredible journey. Working with any creative is an inspiring process as you keep pushing each other’s boundaries. The most recent collaboration was with Swarovski—creating a limited edition run of bejewelled sandals, and we have also incorporated their crystals in footwear for our Spring 15 catwalk show. Other projects in the past included collaborating with iconic brands such as Alessi, Swatch watches, Jaguar and applied art projects with Arianna Caroli and the late John Drake Moore, which were exhibited in Venice and Delhi. I feel honoured to have worked with so many incredibly talented people over the years. 

You have worked and continue to work in India, France, Japan etc—how does working around the globe fuel your sensibility?
Each place one visits leaves a plethora of impressions—whether street culture in London or Tokyo, India’s vibrancy, organised chaos and rich tapestry of its many sub cultures and customs, striking architecture in Paris…stunning sea and landscapes on far flung, exotic locations—all add to the mix. 

Tell us about your A/W 16 collection and the inspiration behind it.
A fascination for many, space and the orbit took me on a voyage exploring the otherworldly and concepts such as being, knowing, identity and time. Art being a constant thread in my collections, the Memphis art movement which originated in the 1980s but references various previous decades, is prevalent in intricate embroideries. For example, you see hints of the ‘Milky Way’ in form of 3D surface embellishments. 


Text Shruti Kapur Malhotra

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