The brainchild of two young Indian gentlemen, Sambuddha Bhattacharya and Gokul Ramanujam come with business acumen that spans experience across the globe. Lemonade has built relationships with manufacturers who are the best in the business and empowers them with higher margins. This allows them to bring luxury & high quality products directly to the consumer at a fraction of the cost, thereby simplifying the process in a way that no luxury brand can.
As opposed to the traditional supply chain, Lemonade’s business model eliminates the two nasty M's, the middleman and mark-ups as they work directly with artisans that make for the best luxury brands for minimalist evergreen staples such as hand-woven rugs, throws, silk tops, leather totes & accessories. Lemonade’s catalogue of unbranded, premium products is comprehensive to say the least and helps make luxury accessible to all kinds of consumers.
As opposed to the traditional supply chain, Lemonade’s business model eliminates the two nasty M's, the middleman and mark-ups as they work directly with artisans that make for the best luxury brands for minimalist evergreen staples such as hand-woven rugs, throws, silk tops, leather totes & accessories. Lemonade’s catalogue of unbranded, premium products is comprehensive to say the least and helps make luxury accessible to all kinds of consumers.
CEO and founder Sambuddha adds, "At Lemonade, we believe that sustainable practices are not just about going green — it’s also about creating value for our customers, employees, and partners while protecting the environment around us. This is why it is important now more than ever to have the right guiding principles in place & build a business that is not just profitable, but also socially and environmentally responsible.
This is the driving force behind our approach to sustainability and governs our relationships with our key partners – manufacturers, artisans & workers, and our surroundings. As we continue to grow, we strive to be the gold standard of sustainable practices in the fashion and e-commerce industry and use it as a tool for empowerment."
Date 04-11-2022