PIXEL

PIXEL

This spring Clove is enamoured by the whimsical symphony of two opposites. Florals with smooth curves evoking softness and the precision of geometric patterns merged together to represent an aesthetic with a modern flourish. As the approach of the maximalist returns, graphic floral patterns are seen everywhere.  At Clove, they are embracing the era of prints and the love of juxtaposition as they present ‘PIXEL’, an exclusive creative collaboration between the brilliant architect and Interior designer Rooshad Shroff and the very talented designer duo Saaksha & Kinni. PIXEL is an illumination of our love for prints, geometry, abstract florals and merges the boundaries between fashion and design while paying homage, to the spirit of spring and showcasing the desire for individuality and expressionism. 

PIXEL

Speaking about the collaboration, Samyukta says, "PIXEL is a collaboration that marries my love for fashion and design while focusing on an Indian aesthetic with a modern appeal. The showcase juxtaposes Rooshad’s plates that embody monochrome geometry, interspaced with bursts of colour, with Saaksha & Kinni’s softness seen in their contemporary silhouettes in bright and luxe fabrics. The union of the two creates a surreal narrative that blurs the lines between art and function."

PIXEL

Saaksha & Kinni have taken inspiration from the silhouette of a delicate flower and their travels. Through the interesting play of prints and the striking colour palette, they fulfil their passion for reviving the Indian crafts. Indian techniques like the age-old art of Gujarati crushing of fabrics and have been modernized with the rampant hand micro- pleating techniques. Speaking about the collection the designers said, “The idea was to pixelate the abstract floral, thus alienating it from any concept of femininity and making it more contemporary and whimsical.”

PIXEL

While Rooshad has used the floral motifs and pixilation as a source of inspiration to display a new range of plates created by artisans from Agra that have generations of expertise in the inlay. The prints are generated from distorting pixelated flowers to create an optical illusion effect. The Indian workmanship and materiality used is an appreciation for Indian heritage and an endeavour to modernize the craftsmanship giving it a contemporary flavour. Speaking about the pieces, Rooshad says, “This collaboration is an extension of a previous collection that I created using pressed flowers. The plates became a seamless transition into bringing together the inlay technique I previously used with creating a new geometric print inspired by the floral motifs.”