A summer collection with white as the anchor and rose as the primary motif ÉTÉ, joyously celebrates the cross-pollination of cultures, a fusion of Tamil & French life. Culture is fluid, forever moving and evolving through the borrowing and exchange of ideas, design and aesthetics. The intermingling of ideologies and practices is how newness seeps in. ÉTÉ is Anavila's attempt to mindfully capture the mélange of creative fusion around us.
The collection looks at the South of India, especially Pondicherry that lives with the scent of roses mixed with the aroma of French coffee. The colonial structures with open windows draped in soft flowy tapestries and a woman or two enveloped in thoughts and conversations around the verandas with their crochet needles capture our imagination. The city's lifestyle embodies a delightful mixture of French and Tamil influences. Be it the love of flowers & laces, age-old recipes in boulangeries, unique Franco-Tamil architecture or the walk on the promenade, all reflect onto a beautiful yet gentle blend of cultures.
The rose motif, fleur d'amour translating to the flower of love, serves as the focal point of this collection. Hand-painted and then meticulously carved into wooden blocks, the rose is featured in bouquets, trellises, all over lattices and in individual placements. Hand block printing mixed with applique and embroidery makes this collection uniquely detailed. White is paired with the colours from the gardens of the indo-french Riviera, smoke blue & blush, soft yellow & green to recreate the feeling of a rosarium.
Linen, khadi silk, and khadi serve as the foundational fabrics for this collection, offering a canvas for hand-block printed saris and flowing kaftans, perfect for effortless summer elegance. Meanwhile, our appliqué saris and jackets embody the epitome of summer luxury.
ÉTÉ will make you fall in love with summer.
Words Platform Desk
Date 10.05.2024